About Us

In 2013, when big fashion brands dictated fast fashion trends, Maheen, a fervent fashion enthusiast and designer founded Lylac to tastefully curate to women who wanted trendy yet timeless affordable western clothing, while lessening the impact on the environment.

Lylac by Maheen is an eclectic fashion brand that pioneered western long-dresses in Pakistan. We represent effortless elegance, empowering women to appear ever-graceful in single-piece articles inspired by nature, from floral prints to soft silk-like fabrics.
We pride ourselves on using feel-good-to-the-touch fabrics and elevating them with gorgeous prints and intricate finishing touches. Our articles make it possible for you to embrace individuality and express your fashion sense in a modest manner.